You are a fascinated by digitalization and e-commerce and an expert regarding digital brand building and development? You are creative and have experience in strategy planning and execution? You are looking for a position to bring in your continuous improvement attitude, your innovative ideas and your relationship skills?
To enlarge our team, we are looking for a full-time Senior Brand Manager / Director Brand (m/f/d) at our location in Cologne as soon as possible.
Duties and responsibilites
- Take responsibility for the overall brand and communication strategy as well as our brand architecture
- Manage the development and continuous improvement of the brand identity to build the strongest, most trusted online pharmacy brand in Europe
- Ensure the excellent execution of the strategy across all countries and channels (including TV)
- Introduce a new brand name and a new Corporate Identity (CI) across all countries
- Manage the network of agencies (media, brand, creative) and act as the single point of contact for all internal stakeholders regarding brand topics
- Lead the internal creative team and the production of brand assets
- Act as a guardian of the CI and brand guidelines
- Continuously monitor brand KPIs and market insights